Land O' Lakes Custom Inflatable Milk Carton Lights Up Game Time Excitement

Heads Up! Twins Use Sponsorship Dollars from Land O’ Lakes - and After Seeing the Boston Red Sox Use a Milk Carton

The Minnesota Twins Baseball Team had an inflatable giant milk carton created for use at their games. The carton added interest to the games and also managed to shine a light on their sponsor… literally.

Each time a player would hit a homerun, the milk carton would light up with an internal strobe. The fans loved the carton and there was a lot of speculation about just how much milk it might actually hold!

But adding to the excitement of the game and providing exceptional exposure for their sponsor were only two benefits that were obtained. This inflatable also secured free publicity for the team and Land O’ Lakes in “Street & Smith’s Sports Business Journal” and the “Twin Cities Business Journal.”

You hit a grand slam!

Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."

- Sam Baker, Head Football Coach at Waconia High School

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC