Malt-O-Meal Inflatable Cereal Bags Draw Traffic to Trade Show Booth

Custom Inflatable Product Replica for Malt-O-Meal Stands Out in the Crowd

Tradeshows have always been a great outlet for inflatables use. So when Malt-O-Meal needed to draw traffic to its booth at the Food Manufacturing Industry show, they knew exactly what to do. They asked Landmark Creations to design a special cereal bag.

Competing for the attention of big boys like Kellogg and General Mills meant Malt-O-Meal’s inflatable had to stand out in the crowd and get its message across quickly.

The bag was designed using bright colors and boldly announced their positioning as the “fastest growing” cereal manufacturer with “21 varieties.” Success followed! So much so that Malt-O-Meal ordered 27 more inflatables.

They're just eating it up!

Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."

- Curtis Gadula, Brock University