Inflatable Mascot Mixes Finance & Fun to Foster Brand Recognition
Custom Inflatable Piggy Bank Sparks Smiles and Brand Recognition
As Vice President and Director of Marketing for Champlain National Bank, Jacqueline Hallock needed "something cool to have on a parade float."
Her solution? A custom inflatable piggy bank emblazoned with Champlain National's name and distinctive logo.
Guided by Hallock, Landmark's highly skilled team built a giant inflatable pig – 6 feet high, 4 feet wide – with big, beautiful eyes and an adorable piggy snout.
The finished product proved hugely popular with both customers and employees. Dubbed "Mr. Bankus," the inflatable mascot now travels far beyond the parade route.
"Once we got him, we realized he would be perfect for all public events," Hallock says. "We've taken him to a county fair, used him in a classroom where we teach children about saving, and...[displayed him] at events like our annual Client Appreciation Day-Ice Cream Giveaway. We also put him in front of different branches during the summer, just to give people a smile as they drive by."
Why did Hallock choose Landmark? "Landmark Creations struck me as the best option for an inflatable of the large size we needed. They won the business with their prompt responses to all my emails and being willing to create a truly custom design that was exactly what I wanted."
Featured in Landmarketing Issue 64
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City of Burnsville Highlights Landmark in Feature for MN Manufacturing Month - Oct 2021 -
Lee Valsvik from KARE11 Discusses the Minnesota Zoo's Nature Illuminated Inflatables with Stephanie from Landmark -
Landmarketing Issue 64 - Fall 2021 -
5 Artists Who Transformed Their Creative Ideas into Giant Tangible Stage Pieces -
Inflatable “Moon Person” Makes a Dramatic Landing at Annual VMAs -
Repairing Your Custom Inflatable During an Event
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What Others Say About Landmark Creations
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40
"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"
- Amanda Frith, Dalton Agency
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
- Amy Daugherty, California Coast Classic
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”
- B. Campbell, Enterprise Beverage Group, LLC