Inflatable Mascot Mixes Finance & Fun to Foster Brand Recognition
Custom Inflatable Piggy Bank Sparks Smiles and Brand Recognition
As Vice President and Director of Marketing for Champlain National Bank, Jacqueline Hallock needed "something cool to have on a parade float."
Her solution? A custom inflatable piggy bank emblazoned with Champlain National's name and distinctive logo.
Guided by Hallock, Landmark's highly skilled team built a giant inflatable pig – 6 feet high, 4 feet wide – with big, beautiful eyes and an adorable piggy snout.
The finished product proved hugely popular with both customers and employees. Dubbed "Mr. Bankus," the inflatable mascot now travels far beyond the parade route.
"Once we got him, we realized he would be perfect for all public events," Hallock says. "We've taken him to a county fair, used him in a classroom where we teach children about saving, and...[displayed him] at events like our annual Client Appreciation Day-Ice Cream Giveaway. We also put him in front of different branches during the summer, just to give people a smile as they drive by."
Why did Hallock choose Landmark? "Landmark Creations struck me as the best option for an inflatable of the large size we needed. They won the business with their prompt responses to all my emails and being willing to create a truly custom design that was exactly what I wanted."
Featured in Landmarketing Issue 64
-
City of Burnsville Highlights Landmark in Feature for MN Manufacturing Month - Oct 2021 -
Lee Valsvik from KARE11 Discusses the Minnesota Zoo's Nature Illuminated Inflatables with Stephanie from Landmark -
Landmarketing Issue 64 - Fall 2021 -
5 Artists Who Transformed Their Creative Ideas into Giant Tangible Stage Pieces -
Inflatable “Moon Person” Makes a Dramatic Landing at Annual VMAs -
Repairing Your Custom Inflatable During an Event
View More "Financial Industry Marketing Using Inflatables" Articles
What Others Say About Landmark Creations
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
- Vaughan Cutillo, Montauk Brewing Company
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
- Sean Conway, Arch and Loop
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."
- Curtis Gadula, Brock University









