Inflatable “Moon Person” Makes a Dramatic Landing at Annual VMAs
Last summer, Landmark Creations received an intriguing request.
Matt Steinbrenner from SteinDesign brought us his vision for a custom inflatable for MTV’s upcoming Video Music Awards.
Their request was for an enormous, realistic replica of VMA’s famous “Moon Person,” the astronaut statuette awarded to VMA winners.
Grateful for the opportunity to partner with SteinDesign, we didn’t want to turn the project down. But could we deliver such a large-scale inflatable in time for the September awards show?
Could Landmark Creations deliver such a large-scale inflatable in time for the September awards show?
We could, and we did. The project was authorized on June 1, and by August 23, the giant inflatable replica was ready to go out the door.
For such a massive creation, this was lightning-fast turnaround. But it wasn’t easy. According to Landmark Creations’ President Stephanie Meacham, it took “all hands on deck and a lot of overtime.”
In fact, the custom inflatable was so huge and complex it couldn’t be test-inflated onsite at Landmark Creations. Instead, five of our team members traveled to New York to install “Moon Person” at the VMA ceremony venue, Brooklyn’s Barclays Center.
The team was devoted to this project. Some worked remotely. Others spent entire days and evenings doing complicated hands-on construction.
Along the way, we were faced with a few special challenges. To overcome these obstacles, we tested some new techniques which worked so well that we plan to use them for future projects.
In the end, all the hard work paid off. The finished inflatable replica towered 55 feet high and spanned a width of 92 feet. With its glistening silver spacesuit and iconic flag, it precisely matched the VMA statuette, down to the smallest detail.
To top it off, this custom creation incorporated an inflatable tunnel, which served as the passageway to the main stage. Performers emerged from Moon Person’s “torso” to make a show-stopping entrance.
Throughout the ceremony, luminous LED lighting was projected all over Moon Person, creating a magical atmosphere. The effect was stunning.
Landmark Creations’ giant inflatable was a huge hit with the VMA audience. Back at Landmark Creations headquarters, our employees were thrilled at the impressive fruit of their labor standing onstage for all the world to see.
Featured in Landmarketing Issue 64
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City of Burnsville Highlights Landmark in Feature for MN Manufacturing Month - Oct 2021
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Lee Valsvik from KARE11 Discusses the Minnesota Zoo's Nature Illuminated Inflatables with Stephanie from Landmark
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Landmarketing Issue 64 - Fall 2021
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5 Artists Who Transformed Their Creative Ideas into Giant Tangible Stage Pieces
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Inflatable Mascot Mixes Finance & Fun to Foster Brand Recognition
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Repairing Your Custom Inflatable During an Event
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What Others Say About Landmark Creations
"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."
- J. Doyle, Scenery First
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
- Sean Conway, Arch and Loop
"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."
- Sara Chadeck, KONO 101.1 FM
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
- Vaughan Cutillo, Montauk Brewing Company
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods