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Inflatable Product Replica Provides Photo Ops Through Event Marketing

Gibson Tires Inflatable Automotive BillboardAn Inflatable Product Replica Means Never Paying to Promote Another Brand

Does this sound like you? "We have always rented inflatables for our events mostly from manufacturers. We were paying to promote other brands."

Like many small businesses, it seems logical at first to rent large promotional items instead of buying your own. However, the problem with this approach is that those other inflatables are generic.

 While rented inflatables might depict a product like yours, they won't give you the brand recognition these marketing balloons are famous for instilling. Gipson's Tire Pros found this out and, once they realized the advantage of owning their own custom inflatable product replica, their event marketing got a shot in the arm.

Owner Hootie Gipson explains: "This year we decided it was time to start using an inflatable with our name on it. We can put our brand front and center. We used our inflatable for the first time recently and found that folks loved taking photos in front of it and really drew the crowd over to our booth area. We were very pleased with the way it displays our brand."

And because those photos inevitably end up on social media, Gipson also gets a wonderful little viral effect. Want some?


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What Others Say About Landmark Creations


"Just wanted to say how much we LOVE our inflatables.  We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center