Inflatable Golf Bag Replica for Valero Texas Open

Inflatable Advertising with Cold Air Balloons Makes a Big Visual Impact

Years ago, Valero Energy Corporation (owners of Beacon and Ultramar Diamond Shamrock gas stations) began participating as a charitable sponsor of PGA Tournaments.

To increase exposure of these worthwhile efforts Valero commissioned Landmark Creations to develop an inflatable advertising product replica for them in the shape of a golf bag. This cold air balloon stood 20-feet high and bore the Valero logo as well as the name of the tournament: The Valero Texas Open. It is during this tournament that the Benefit for Children Golf Classic is also held.

In order for the bag to stay current, Valero occasionally requests changes in the products. Because the products included in the cold air balloon are sewn in (to ensure placement) the entire top of the bag must be removed. After the new products are inserted, and carefully positioned for maximum visibility, the top is replaced and the updated bag is ready to service.

This year inflatable advertising and other efforts helped Valero bring in a whopping $7 million for children's charities. Now in their fifth year as a PGA Tournament sponsor, Valero continues to increase its giving that aid in sheltering abused or abandoned children, offering education opportunities to at-risk youth, and more.

Landmark is proud to be a part of such an admirable venture!

Featured in Landmarketing Issue 17

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What Others Say About Landmark Creations

"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."

- Heidi Sammon, Minnesota Twins

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"Thanks so much, [the inflatables] look great. I am truly impressed. (So is the client.) I'll look forward to working with you in the future."

- W.C.P., CRN International

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction