Inflatable Replica Cow Helps Spread a Moo-ving Message
Inflatable Replica Cow Helps Spread a Moo-ving Message
That's the message proclaimed by World Cow, a Vermont-based global movement promoting worldwide kindness and unity.
To illustrate this unifying theme, World Cow's gifted artists have created an eye-catching avatar: a Holstein dairy cow dotted with bold black spots shaped like the world's continents.
This distinctive "moo-model" is popping up all over the globe, painted by talented street artists on walls, barns, and other spaces.
But World Cow wanted to spread its positive message even further – to public art installations in various locales. Their goal? "To bring joy to everyone," says co-founder DJ Barry.
So, Barry turned to Landmark Creations.
Working closely with Barry, Landmark designed and built a custom inflatable cow.
That's right: a gigantic cow – in fact, the largest mobile cow in the world.
Towering 20 feet high, the colossal cow looks just like World Cow's signature Holstein, complete with all those dramatic continent-shaped spots.
So far, the inflatable replica has been a huge hit everywhere. According to Barry, it has generated "press coverage, improved foot traffic, online social media (buzz), potentially viral content in video and photography," and more. People want to rent it, businesses ask to display it, and everyone gets a big kick out of it.
Why did World Cow choose Landmark? Barry says she received a recommendation from a local firm, Town and Concrete. She's thrilled with the results. Landmark is "amazing," she reports, and she's eager to spread the word to other artists and nonprofits.
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What Others Say About Landmark Creations
"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."
- Mike Hennessy, Carnegie Science Center
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"
- Amanda Frith, Dalton Agency
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society