Landmark on Location: Targeted Tie-Ins for Trade Shows
"Adventure Time" Characters on a Rooftop Catch Eyes at Comic-Con
While trade shows are known for attracting gobs of traffic, there are techniques for increasing visitors to your specific booth. One way is an inflatable tie-in.
Cartoon Network took advantage of this strategy by placing one inflatable on the roof of a pizza restaurant (kid-magnet!) and a second in their Comic-Con booth for quick visual recognition. See how it was done.
Featured in Landmarketing Issue 49
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“Chocolate” Inflatable Archway Gives Runners Something to Dream About
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Medieval Road Race with Castle-Style Inflatable Arch Finish Line
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Inflatable Tent Improves Visibility & Functionality of Snowboarder Camps
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Inflatable Arch Boosts Perception of Running Club
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Inflatable Mascot Drums Up Lots of Social Media Exposure
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Landmarketing Issue 49 - Spring 2014
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Landmark on Location: Considerations for Outdoor Installs
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Landmark on Location: MIT Floating Display for 150th Anniversary Celebration
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Cold-Air Inflatable Product Replica Draws Crowds at Events
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Inflatable Cash Booth Makes Credit Union More Visible at Events
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Inflatable Mascot Creates a Big Buzz for Food Truck
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Unique Cold-Air Inflatable Makes Debut at Charlotte Parade
View More "Landmark on Location" Articles
What Others Say About Landmark Creations
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."
- Dennis Bateman, Carnegie Science Center
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."
- J. Doyle, Scenery First
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners
"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."
- Mike Hennessy, Carnegie Science Center