Hotter'N Hell Hundred Inflatable Race Archway
Hotter'N Hell Bicycle Race, Created in 1982 by the Wichita Falls Bicycle Club, Celebrates Wichita Falls' 100-year Anniversary
It is now the largest single-day 100-mile bicycle ride in the nation attracting over 10,000 racers from all across the globe. In celebration of their 25th anniversary, Hotter'N Hell Hundred wanted to do something truly spectacular for this year's race. That's why they teamed up with Landmark Creations, designer of inflatable mascots, arches, and more.
Two balloons were chosen: An 18' x 40' inflatable arch and a 30' inflatable mascot. The inflatable arch was a half decagon-shape displaying the colors of the race along with the traditional flames. The five-sided arch was selected for its unique appearance and its ability to easily accommodate sponsor banners. The other inflatable was designed to replicate the mascot Pyro Pete. Complete with racing shorts and bulging biceps, Pete captured the spirit of the race with his "let's do it" stance and facial expression.
Both the inflatable arch and mascot were produced using seven-ounce and 18-ounce vinyl-coated, nylon fabric. They were equipped with internal blower systems that allowed them to inflate quickly and remain upright until the event ended. Landmark Creations is proud to have been a part of this exceptional event. Through inflatable mascots and arches that were larger than life, this internationally acclaimed bicycle race was able to celebrate its silver anniversary in style.
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Featured in Landmarketing Issue 19
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What Others Say About Landmark Creations
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
- Sean Conway, Arch and Loop
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."
- Mike Hennessy, Carnegie Science Center
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."
- Sam Baker, Head Football Coach at Waconia High School
"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."
- Mason-Harrison, Jarrard Enterprises
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant

