Inflatable Mascots Capture Hearts on Parade Floats

The Bell of the Ball for Sure, "Mardi" Made Her Debut at the 2008 Mardi Gras on Main Street Parade in Deland, Florida

Sponsored yearly by Krewe of Amalee, this event features parade floats, dogs and people all dressed in festive Mardi Gras attire.

According to Pam Rintz, Chairwoman of the Mardi Gras on Main Street committee, "Krewe of Amalee is a ladies' carnival organization. Our purpose is to support the Museum of Florida Art and the Sands Theater at the Cultural Arts Center in DeLand." To celebrate their 10th anniversary, they enlisted Landmark Creations to help "whelp" a new inflatable mascot pup, "Mardi."

With proceeds going to assist with youth arts programs through the museum, Mardi Gras on Main Street has made quite an impact on its community. The sheer enjoyment of dressing up and watching parade floats go by is something kids of all ages enjoy. Thanks to the sponsorship opportunities "Mardi" brings, they should be able to raise even more in years to come.

Inflatable mascots can be "outfit" with a number of sponsor-laden gear including vests, collars, beads, hats and banners. Selling sponsorships on the "Mardi" parade float will allow the committee to quickly recoup its investment.

Why Landmark? According to Rintz, "After researching several companies, we found them to be the most helpful and easy to work with. We would recommend Landmark to anyone." That's what we love to hear!

Featured in Landmarketing Issue 25

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What Others Say About Landmark Creations

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."

- J. Doyle, Scenery First

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM