General Mills used this inflatable cereal box to celebrate the first angler to be featured on a box of Wheaties. Bass fisherman, Denny Brauer, can be seen from far and wide when the cereal box balloon is inflated!
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."