Captain E-Z Inflatable Mascot Rescues Customers from High Prices
Let's Face It: Cold-Air Inflatables Are Just Fun!
When it comes to mobile marketing, E-Z Rent to Own knows how to do it right. About eight years ago they purchased two 20-foot-tall Captain E-Z cold-air inflatables. These blow-up, monster-sized promotional balloons were tasked with some heavy lifting when it came to marketing.
Like many other companies, the rent-to-own chain wanted the inflatable mascots to help them stop traffic outside their stores, build name recognition and associate their brand with the cartoon character known as Captain E-Z. Sound familiar? You probably have similar goals for your marketing. The results have not only been spectacular, but also long lasting.
According to President Rich Walker, "Our two 20-foot Captain E-Z inflatable mascots certainly have become a very valuable asset to our company. After all of these years they have had a lot of use. If we took the original amount invested for these guys, and divided it by the number of days we have used them, it would probably total about $3.00 a day. That's like six postage stamps. Do I think that our decision to order a Landmark creation was smart? Yeah, and I will take credit for it."
Professionalism. Enhanced consumer perception. Increased brand loyalty. Flexible mobile marketing. These are just a few of the benefits E-Z Rent to Own has seen over the last eight years, for about $3.00 per day.
Featured in Landmarketing Issue 42
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Cold-Air Inflatable Mosasaur Mascot Brings Attention to Water Conservation
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Inflatable Arch Celebrates the Season & Helps a Worthy Cause
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Landmarketing Issue 42 - Summer 2012
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Life-sized Wildlife Replica Inspires Children to Learn
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Inflatable Wildlife Replica Whale Educates Young and Old About Marine Life
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US Bank's Inflatable Mascot Pig Brings Smiles to Customers' Faces
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Custom Inflatable Colon Helps Prevent a Deadly Disease
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A Giant Inflatable Colon Isn't Just for Health Fairs
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What Others Say About Landmark Creations
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”
- Ed Chaney, Ed Chaney Tire Center Inc.
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."
- Dennis Bateman, Carnegie Science Center
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.