Skip to main content

The Dalton Agency Wraps Up Event Marketing with an Inflatable Product Replica

Inflatable McWrap for Dalton AgencyInflatable Product Replica Pumps Up the Dalton Agency's Food Marketing Strategy

What's 20 feet tall, weighs 80 pounds and makes your mouth water? An inflatable product replica of McDonald's new McWrap. In a sea of vans, tents and people, the Dalton Agency needed a clever way to capture attention from far and wide for its client (McDonald's) at events.

The agency decided on an inflatable product replica of McDonald's new McWrap because the shape, size and color gave the restaurant a competitive edge in a crowd.

 Plus, thanks to the exceptional likeness, every lettuce leaf, shred of cheese and slice of chicken in this wrap made attendees' mouths water. That helped create lines at the prize wheel, where folks had a chance of winning free McWrap gift cards and more.

The Dalton Agency knew the advantages to their client would go far beyond the appearance of the product replica. Logistically, the inflatable was an easy-to-manage part of their food marketing plan. Inflation and deflation happen in a matter of minutes, and the balloon can simply be loaded into a van or truck, or shipped from location to location.

The inflatable has already been put through the paces, making appearances at corporate events, press conferences, event marketing tours, fairs & festivals, grand openings, parades, product launches, point-of-purchase displays and sporting events, just to name a few.

Looks like the Dalton Agency has event marketing all wrapped up for McDonald's. (Pun intended.)


View More "Ad Agencies & Event Planners" Articles

Inflatable Santa Claus Character Helps Rental Company Stay Ahead of the Competition
Inflatable Pumpkin Tunnel Guests at Fall Events Across the Country
Inflatable Snow Globe Costumes Are A Hit At Rudolph's Holly Jolly™ Christmas Light Parade at Silver Dollar City, Branson, MO
Unique Cold-Air Inflatable Makes Debut at Charlotte Parade

What Others Say About Landmark Creations


“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."

- Sean Conway, Arch and Loop

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

"Just wanted to say how much we LOVE our inflatables.  We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's