Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election

Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon

When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.

Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.

“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”

If you’re seeking election to an office, thinking out of the box might just get you there.

Featured in Landmarketing Issue 48

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What Others Say About Landmark Creations

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation

"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."

- Heidi Sammon, Minnesota Twins

"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center