Hubert, the Mesker Park Zoo's giant inflatable penguin replica, created buzz and photo opps at various community events to promote the zoo's Penguins of Patagonia" exhibit. Easy-to-transport and set-up, giant inflatables can work overtime; Hubert was seen at chamber events, rooftops, and various remote locations, where fans of the zoo were encouraged to share their photos of him using hashtags to create additional social media buzz.
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."