When it comes to brand recognition, clarity trumps cleverness every time. That's why Propac Marketing opted for a lifelike, detailed inflatable product replica to represent Lay's Classic chips at events.
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."