Dedica Group partnered with Landmark Creations to bring Coca-Cola’s Cappy Character to life in a custom inflatable mascot. Standing 8 feet tall, this playful cap-shaped figure was designed to welcome attendees, spark conversation, and create memorable photo opportunities at trade shows and branded events like the Fun Food Expo. By combining bold visuals with brand storytelling, the Cappy Character helps Coca-Cola stand out on the show floor while engaging audiences in a fun, approachable way.
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"