Inflatable Mascot Builds Relationships with Radio Station Listeners

KONO Hits Listeners with a Rockin', Rollin' Inflatable Mascot

Super-cool in his shades and bright-red T-shirt, Top Dog is the perfect representative for KONO 101.1, San Antonio's greatest hits. As an inflatable mascot, the cold-air, stationary version of Top Dog stands 12 feet high and is plenty capable of casting his promotional shadow for miles.

There is little wonder why this big guy is a popular request when the station books remote broadcasts for advertisers.

But he's not a one-trick pony: he's also got mad "skillz" at onsite appearances, concerts, and more.

If a buzz is what you're looking for, mascots repeatedly generate photo ops that quickly translate into social media frenzies. What's more, despite their enormous size, cold-air inflatables are easy to transport and set up - the perfect set of features when mobile marketing is key to increasing your revenue.

According to Sara Chadeck, Promotions Director of KONO, "[I chose Landmark Creations because they had a] reasonable price for a customized inflatable. The other inflatables featured [on their site] made me confident that they could produce exactly what I was looking for."

If you attend live events where personal interaction is key, inflatables could be just the ticket.

Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”

- Precision Tune Auto Care

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society