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Distinctive Inflatable Arch Makes A Powerful Statement At Breast Cancer Walks

MSABC ArchInflatable Arch Accomplishes Two Goals: Clear Branding and High Visibility

There's a certain shade of pink that, when you see it, you instantly know its meaning. The American Cancer Society wants to be sure that every fundraising and awareness event is clearly recognized by making generous use of this and other branding elements.

That's just what they accomplished with an eye-catching pink and white starting line arch.

 Designed to be the focal point for charity walks, the arch is where participants gather to kick off the event. It's also the goal all runners and walkers strive for. Because it's so eye-catching, it makes a great backdrop for event photos, ensuring its appearance in newspapers and other publications. Even better, it helps bring more awareness to a well-deserved cause.

Peggy Donaldson, Community Manager for Special Events, says the arch is a clear winner. "This arch was such a great addition to our events in Jackson and Memphis, Tennessee! It helped us create that one-of-a-kind visibility for all participants!"


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What Others Say About Landmark Creations


“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

"Give our races a 'big event' feel.  They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked.  We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners

"Thank you so much for getting the arch to us in time for our event!  The arch looked great and we couldn't of been happier with the look.  Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge